By Josephine Agbonkhese
Bespoke menswear fashion brand, Ozomoge Inspired, has announced the launch of its highly anticipated collection, SS24 Pristine Collection— a connotation for clean, definite and classy.
The collection, with its major headline design “Àṣà”— Yoruba translation for ‘culture’, is a showcase of culture, cutting across all of the ethnic groups in Nigeria.
Victor Ozomoge, Chief Executive Officer and Creative Director of Zomoge Inspired, therefore described the collection as an embodiment of class and style, designed for the contemporary stylish individual.
“The Àṣà outfit is a traditional and cultural outfit even though we are trying to not box it since it transcends a particular culture.
The inspiration for “Àṣà (culture), he told Allure, was derived from the classy, rich and elaborate Yoruba outlook elicited when the Aso Oke is worn.
The Àṣà outfit is not Aso Oke but indelibly a unique print material that has the feel of an Aso Oke. That’s what we are presenting with the Pristine Collection—fits that transcend cultures,” he said.
Meticulously crafted with precision and carefully handpicked fabrics, each piece in the collection sets a new standard in high-end fashion.
